In business, we give gifts to strengthen relationships and to thank those who keep us in business. However, without intercultural understanding and due diligence, the wrong gift can unintentionally offend international clients, partners and employees.
A gift as simple as $4 can be dangerous to an international company if it is culturally misunderstood. Philip Graham, an international executive who graduated from Thunderbird's School of Global Management, recounted the time he saw such an intended gesture of goodwill go awry and seriously damage the morale of 100 employees in Singapore....
Read the rest at "Give international gifts without giving offense" by Adam Wooten in his International Business column on DeseretNews.com
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